Empire Law
Beyond Billables filled a void that existed at Empire Law.
From day one, Beyond Billables mission was to provide a clear strategy and scope for our firm and never wavered from it and worked tirelessly to achieve it, even when it meant bringing me back to the path. They were able to provide a portal to connect us to our ideal client and communicate our vision and services in a way that the client understood and valued.
Mike and Jes have the underrated but critical ability to understand the technical and produce the creative. The perfect balance. The ying and the yang. It just feels effortless. Every meeting was just easy and the results spoke for themselves. If the Logies had a ‘patience and understanding award’, Jes would have won it. Nothing was ever too hard and No idea was ever to bold.
Empires require protection.
Tyrone, the founder of Empire Law (a leading estates practise in Sydney) connected with us on Instagram. He was a big follower of our podcast for some years, so we were front of mind when it came time to refresh and uplift his branding and website.
Tyrone wanted his brand to stand out as strong, established and polished. With most of his work coming through referrals and relationships, it was important that we focused the messaging towards them while simultaneously focusing on how his services help to protect legacies.
Our aim was to elevate the overall look and feel of the brand; and taking a direct approach to brand messaging that touches on the most pressing reasons people need an estate lawyer.
Based on initial brand strategy and design discussions, we refreshed the Empire Law branding and website with a strong focus on message.
The work we have done includes:
- Brand identity, marketing and business development strategies
- Brand refresh of all design elements including logo, colour and imagery
- Design and build of a new, optimised website
- New business cards, signatures and letterheads
We have significantly uplifted all the major branding elements for Empire Law, who now showcase a high-level website that best communicates the firm’s strengths and focus. With a new aesthetic and message that reflects who they are and who they serve, Empire Law is now in the ideal place to grow.
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