Walter Grant
Specialist commercial litigation and dispute lawyers
The team at Walter Grant had a simple goal: for their brand to reflect the work that they do and the quality of clients they work for, in a way that is truly unique to them. They hadn’t had the time to make that happen – until they were referred to us.
Like a lot of clients, the team didn't invest in their initial company branding. Over time, they recognised growth would be limited as a result. Walter Grant understood that if they wanted to attract more of their ideal clients? They would need their brand and messaging to properly reflect their points of difference.
It was important to them that they didn’t end up looking and sounding like their competitors, and that the branding and design reflected their values as well as expertise.
We are incredibly proud of the brand we created for Walter Grant, one that reflects the strength of the team and their approach to practise. From the outset, we knew we had to create a sense of weight and purpose around the firm; and ensure the team's very approachable, accessible service was appropriately communicated.
From our initial assistance with brand messaging and strategy, we were able to refresh the Walter Grant brand image and website. We have gone on to assist with their ongoing marketing and growth efforts. The work we have done includes:
- Brand identity, marketing and business development strategies
- Full brand refresh including new logos, colour, design and imagery
- Design and build of a new, fully optimised website
- New marketing materials, email signatures and stationery assets